This paper aims to reveal the influence mechanism and rectifying path of the rural grass⁃roots party organization image by inroducing "party member differentiation" perspective and combing the current complex practice of rural grassroots party building .Based on the field research of H Village in Beijing， it is found that in the practice of rural grassroots party building， the party members' private relations is dominated， the party⁃group relationship is broken， the party⁃government relationship is instrumental， and the organizational life is superficial. Taking the strength of the party as the basic dimension， we can make a type analysis of the party members： as a key minority activist， a middle majority group that is silent and a backward group. The lack of activists， the excess of the middle group and the fall of the backwards have become the practice mechanism for the deteriorating image of rural grassroots party organizations. The rectifying path is to educate and convert the backwards， motivate the middle group and protect the activists and thus creating a clean， positive and stimulating organizational atmosphere.